Publishing Executive May/June 2011 : Page 1

PubExec.com MAY/JUNE 2011 Chicken Little and the iPad The sky is hardly falling on digital publishing for tablets. — Ron Matejko, Owner, MVP Media … page 17 We’ve changed. “Our involvement has expanded beyond the publisher’s world and is now reaching our customers’ customers.” Joan Davidson, group president, The Sheridan Group … page 24 The Printers’ Promise: Sexy Slogans With a Bite ... page 15 ? Inside: This Year’s Publishing Innovator of the Year ... page 23 Plus: App Watch New Apps from The Week , IDG and Scholastic Parent & Child … page 10

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