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Book Business November/December 2013 : Page 1

Book Business YOUR YOU R S SOURCE OUR OU O UR U R C E FOR PUBLISHING PU U BLI SHI N NG G INT I INTELLIGENCE ELL IGE NCE EL THE TIPS & TRENDS ISSUE DECEMBER D EC E MBE B R 20 2013 13 s V VOL.16/NO.6 OL.16/NO.6 Download Do wn nload l this s ap app pp for extra ex xtra t content! conten nt! Business as Unusual Business models for reinventing book publishing ... page 15 PLUS O 25 Ways To Maximize Social Media ... page 22 O Q&A with Pearson’s Director of Content Architecture Paul Belfanti ... page 12

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